In what should be of interest to a lot of webmasters (including this one), Google’s newest foray into world domination is Google Analytics, a web stats package:
Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site. You’ll be able to focus your marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors.
Sophisticated, yet easy to use.
We believe that web analytics should be simple and sophisticated at the same time. We’ve designed Google Analytics to have enterprise level capabilities and yet still be accessible to anyone who wants to improve their marketing and site design. Google Analytics delivers all the features you’d expect from a high-end web analytics offering, and provides timesaving AdWords integration features.
Integrated with AdWords.
If you have an AdWords account, you can use Google Analytics directly from the AdWords interface. Google Analytics is the only product that can automatically provide AdWords ROI metrics, without you having to import cost data or add tracking information to keywords. Of course, Google Analytics tracks all of your non-AdWords initiatives as well.
Free.
Google Analytics gives us an opportunity to invest in our advertisers and everyone else who wants to create quality content on the web. Instead of spending money on web analytics, you can focus on creating targeted, ROI-driven marketing campaigns, and on improving your site design and content.
Already created an account (view the page source to see the javascript they make you use), but unforunatley have to wait 12 hours until the first reports come out. The screenshot looks promising though.
HI there,
I like your weblog a lot! Very informative, espacially for someone who doesn’t have any technical knowledge. Keep up the good work.
Thanks,
Good to see people actually enjoy reading this stuff